Job Description

Join the Team at California Deluxe Windows (CDW)

California Deluxe Windows is a premier provider of high-quality, energy-efficient windows and doors, delivering exceptional craftsmanship and customer service to homeowners across California. We’re scaling our digital presence and seeking a talented Social Media Manager to lead our online strategy with creativity and precision. If you’re skilled in content creation, lead generation, and maximizing ROI, we want you on our team!

Position: Social Media Coordinator

Location: Flexible

Type: Full-Time

Key Responsibilities:

• Manage and grow all CDW social media accounts (Facebook, Instagram, Twitter/X, LinkedIn, TikTok).
• Create engaging, high-quality content (posts, videos, stories, graphics) using traditional media and AI-based tools to streamline production and enhance creativity.
• Schedule and post content consistently to boost engagement and brand visibility.
• Drive lead generation through targeted campaigns, promotions, and audience engagement strategies.
• Continuously optimize campaigns to reduce lead acquisition costs, leveraging data analytics and A/B testing.
• Negotiate ad spends with social media platforms to secure cost-effective deals and maximize ROI.
• Use analytics tools (e.g., Meta Business Suite, Google Analytics) to track performance metrics like engagement, conversions, and cost-per-lead.
• Collaborate with the marketing team to align social media efforts with broader business objectives.

What We’re Looking For:

• 2+ years of experience in social media management, ideally in home improvement, construction, or consumer goods.
• Proficiency in AI-based content creation tools for generating compelling text, visuals, or videos (e.g., Canva AI, Runway, or ChatGPT).
• Strong knowledge of social media analytics, lead generation tactics, and ROI optimization on platforms like Facebook Ads and Instagram.
• Proven negotiation skills with a history of managing ad budgets effectively.
• Data-driven mindset paired with creative flair—you excel at turning insights into impactful strategies.
• Bachelor’s degree in Marketing, Communications, or related field (preferred but not required).
• Bonus: Experience with SEO, email marketing integration, or CRM tools like HubSpot.

Why Join CDW?

• Competitive salary ($68,800–$80,000 base, plus performance bonuses tied to lead generation and ROI success).
• Onsite or remote work with opportunities for growth in a dynamic, fast-growing company.
• Comprehensive benefits, including health insurance and paid time off.
• Join a team passionate about sustainability and customer satisfaction, and help us build a vibrant online community!

Ready to elevate our brand with your creativity and strategic expertise? Send your resume, a portfolio showcasing your social media work (including content samples), and a brief cover letter explaining why you’re the perfect fit to Raquel@cdwindows.com. Use the subject line: “Social Media Coordinator Application – [Your Name]”.

Let’s build something extraordinary together!

California Deluxe Windows is an equal opportunity employer.

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