Job Description

About the Role

Vida-Flo, the original IV hydration spa (est. 2012), is hiring a  Wellness Message Curator to drive creative marketing and storytelling across digital platforms. This person will be responsible for collaborating with management and coordinating messaging for both consumer marketing and franchise development.

Key Responsibilities

• Manage and grow our presence on Meta (Facebook/Instagram), TikTok, Google My Business
• Create and optimize both advertising and brand pages
• Coordinate external content with website developer
• Help coordinate and monitor email drip campaigns with Franchise prospects
• Collaborate on and execute franchise marketing strategy
• Use AI tools like ChatGPT for content creation
• Monitor trends and campaign performance
• Create content and messaging that speaks to health-conscious consumers
• Provide a portfolio of successful marketing projects
• Create both consumer and B2B newsletters for digital delivery

Qualifications

• 3+ years in digital marketing or brand strategy
• Proven experience with Meta, TikTok, ChatGPT, Google My Business
• Strong writing, creative, and digital design skills
• Experience working with or managing agencies
• Health/wellness or franchise experience a plus
• Data analysis and performance tracking experience preferred
• Must be based in Atlanta, GA; hybrid flexibility available

Why Join Us?

• Innovative and growing wellness brand
• National franchise expansion opportunities
• Collaborative culture
• Role with room for growth and creative leadership

📩  Apply now and include a portfolio or examples of your work.

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